1. Government trend. If the Government supports pro-RIAA policy, Googles policy heads that way too. It's an obvious business strategy to keep legally compliant, but unfortunately not always what people want.
2. Public outrage. If enough consumers get upset for long enough, they do backk down – as with G+ pseudonyms. Unfortunately not everything 'outrageous' gets enough outrage to challenge the Google reputation.
But given how paramount access to information is, shouldn't the direction be set by the judicial branch instead? That justice has so little influence is a problem in mitigation strategy: it's like telling people to go sort things out without court. Often, it works, but sometimes it doesn't. We need a mechanism for correctional, neutral third party to be able to proactively keep corporate gatekeeping policy on track.
Google’s Copyright Crackdown Punishes Author For Torrenting His Own Book | Techdirt
Over the years, we’ve pointed out repeatedly a massive Achilles Heel for Google: its often dreadful customer service. Trying to communicate with Google can often be like facing a giant white monolith…